New Studio by Morgan Stanley Shows Limited User Base for ChatGPT Chatbot: Implications for AI in Business

The User Base of ChatGPT Bot

A new studio conducted by the American company “Morgan Stanley” for financial and investment services has shown that the user base of the famous ChatGPT chatbot is not large, contrary to the perception that its widespread diffusion assumes.

The Study

The studio – which was conducted last April – involved about two thousand people and focused mainly on the use of artificial intelligence tools, specifically the ChatGPT bot and Google Bard, to highlight the extent of their diffusion.

Give it studio found that only around 19% of respondents had used the ChatGPT bot before, compared to less than 9% for the Google Bard bot, which is still in the experimental stage.

The studio also indicated that the vast majority of those who hadn’t used it in previously recently appeared AI robots reported that they are unlikely to use these tools in the next six months.

Investors’ Perspective

Morgan Stanley analysts stressed that investors should understand that this is a very early stage, as chatbots are mainly used to gain knowledge and obtain information and still have a long time to use them commercially to generate profits. For example, the percentage of users who rely on AI bots is still very low when shopping online, comparing prices, and buying products. But it could become a space to generate ad revenue, according to analysts.

Predictions

On the other hand, it predicts a positive impact of artificial intelligence on e-commerce and travel, as it can lead to more revenue by providing comprehensive research services and more accurate and personalized recommendations.

User Statistics

There are no official statistics yet on the number of ChatGPT users, but a report released by Reuters at the start of quest year claimed that the number of its users had reached 100 million users per month, making it the application in fastest growing in Inte history, according to the agency.

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