Friday, 14 July 2023

Twitter Launches Ad Revenue Sharing Program for Content Creators: All You Need to Know

Twitter Launches “Ad Revenue Sharing Program” for Content Creators

About the Program

Microblogging platform Twitter has officially announced the launch of the “Ad Revenue Sharing Program” which allows content creators on the platform to receive a portion of the advertising revenue that appears in replies to the tweets they post.

Twitter has said it will roll out this program on a larger scale during the month of August, in so that qualified content producers can apply for the program.

According to media reports, Twitter has already started paying money to some qualified content creators who have subscriptions to the paid service ‘Twitter Blue’.

Elon Musk, the owner of the Twitter platform, announced the program last February, but there was little information available about it.

Some prominent Twitter account holders indicated that they had already received notifications of the amounts of money owed to them by the announcements in the past months of the program’s announcement, and that those amounts would be deposited into their bank accounts within days.

The Objectives of the Program

Twitter’s “Ad Revenue Sharing Program” aims to motivate content creators to attract more advertisements, as well as help increase the number of accounts subscribed to Twitter Blue.

“Twitter Blue” service subscribers or organization and business accounts can join the ad revenue sharing program, provided their tweets have been viewed at least 5 million times in one of the last three months and requests will go through a human review to ensure they comply with the posting policies on the platform.

Twitter’s announcement of the ad revenue sharing program’s launch comes about a week after Instagram launched competing app Threads, which gained overwhelming popularity, surpassing 100 million users in the first few days of its launch.

The post Twitter Launches Ad Revenue Sharing Program for Content Creators: All You Need to Know appeared first on AsumeTech.



from Technology - AsumeTech https://asumetech.com/twitter-launches-ad-revenue-sharing-program-for-content-creators-all-you-need-to-know/

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